Challenges for Engro Fertilizers Limited (EFERT) during global pandemic were no different from rest of the world, but stakes could not be higher. EFERT is a premier fertilizer manufacturing company with 1/3rd the Urea market share in Pakistan. Engro, driving the local agrarian economy, could not afford any turbulence within its Supply Chains. It was at this time when cost control was critical, a reimagination of business’s supply chains delivered the resilience and efficiency business needed for the new normal. The business not only survived the pandemic but delivered one of its best years in history.